Database Profiling & Purchase
You could design and create the best direct mail or email marketing campaign but if it isn't seen by your intended decision makers then it can be a waste of your time and resources. Every year millions of pounds worth of marketing material is wasted purely because it is sent to the wrong people, in the wrong roles or in the wrong businesses. Organisations are beginning to realise the importance of carefully targeted direct marketing.
Blueberry have the knowledge and expertise to ensure that your marketing campaigns are as effective as possible, whilst acknowledging your objectives and of course your budgets. To ensure this we utilise data profiling techniques to segment and prioritise data sets to maximise the efficiency of campaigns, as all those contacted will be relevant prospects for the campaign.
We work closely with you to profile a database for your campaign whether you are looking to use it for telemarketing, email marketing or direct mail based campaigns. For more information, call us on 0113 200 5200 or contact us here.