Blueberry Marketing Call: +44 (0)870 3333 345
Home Services Sectors Case Studies About Us Latest News Contact Us
contact blueberry marketing

Lead Nurturing

Traditionally, telemarketing focuses primarily on identifying the immediate opportunities to sell. While this can help boost immediate sales, it can prove a short-sighted strategy; by identifying immediate opportunities alongside nurturing a pipeline of medium and longer term leads, telemarketing can be a highly sustainable and cost effective method of lead generation.

Effective lead nurturing requires layered, targeted communications tailored to the prospect, and their position in the buying cycle. By applying a range of engagement models – email marketing, thought leader pieces, surveys and events – it is possible to build strong relationships with prospects and guide them through the decision making process. By managing an integrated campaign with a series of emails and telemarketing calls we can support your lead nurturing programmes.

Call us on 0113 200 5200 or contact us here for more information.

"I attribute a good deal of our success and profitability over the last few years to Blueberry’s services."
Steve Webber, MD of Westcom Networks
case studies
© Blueberry Marketing Solutions Ltd Pod9 Design