Our client is a professional association committed to representing those in the counselling and psychotherapy profession; representing over 30,000 members in the UK they are the leading professional body in this field.View case study
How connected are you with your lead pipeline?
For many businesses, success is based upon building solid, long term partnerships rather than running one-off lead generation campaigns. Effective lead nurturing therefore requires layered, targeted communications tailored to each prospect and their position in the buying cycle. By applying a range of engagement models including triggered emails, thought leader pieces, surveys and events – it’s possible to build strong relationships with prospects to guide them through the decision making process.
Whether you’re looking for management of your current lead pipeline or require more in-depth assistance with sharing content and thought leader pieces, we can help along each process of the lead pipeline and can advise on how and when communications should be shared. In addition to this, we also provide content pieces on behalf of clients which can be used within on-going email communications, newsletters, blogs or wherever you require.